User Testing for eCommerce | Ecommerce Test Plan |TestMate

User Testing: E-Commerce Brands

Usability for online retailers is a vital ingredient for success. The smoother the surf the more likely customers
will catch a wave and purchase products! Build a flawless website to show off your product and convert sales.

Increase your ROI

Discover the 'why' behind customers by exploring their online journey. Why is the click through rate so high yet conversion is down? Why do customers bounce right before checkout? Find pain points and fix them to improve your return on investment.

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Understand customer expectations

Do you know how customers actually feel about your site? Learn about their preferences and remove any areas that are problematic. Visually see where and why your customers become frustrated online. Develop a site that will captivate them from leaving.

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Explore how customers interact with your website

Rely on the opinions of your own customers when it comes to improving your website and changing designs. Get inside their heads to learn from the source
- do they approve of the website's copy, structure and designs?

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